A seminar series on personal branding successfully commenced on the 11th of June 2023, at 10.30 a.m. at the Main Hall of the Faculty of Management, University of Peradeniya. The event was graced by Prof. EMASB. Ekanayake, Dean of the Faculty of Management, the academic staff members of the Department of Marketing Management and the resource personnel from Unilever Lanka Limited.
As an initiative taken by the Department of Marketing Management, Faculty of Management in collaboration with the Unilever Lanka Limited to enhance the employment readiness of the BBA undergraduates of the Faculty of Management, this seminar series aims at providing a platform for the undergraduates to reinvent themselves as unique personal brands built on knowledge, competencies, skills, and a positive mindset, ultimately unlocking the career potential with the broader community. The seminar series consists of ten (10) interactive workshops which are delivered by specialized resource personnel in the industry. 40+ BBA undergraduates of the Faculty of Management representing all the five Departments of the Faculty of Management have been enrolled in the seminar series. The first session of the seminar series was conducted by Ms. Naseeha Amirdeen, Senior Manager, Customer Development Governance and Business Partnering on the theme of ‘Looking Outside; Personal Grooming and Social Etiquette’ and the second session was conducted by Ms. Shehara Gamage, IT business Partner, Customer Development and Marketing on the theme of ‘Thrive Workshop; Balance your well-being’.