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University of Peradeniya

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  3. FACULTY WORKING PAPER SERIES April 2023

FACULTY WORKING PAPER SERIES – April 2023

Faculty of Management, University of Peradeniya


The Seventeenth Session of the “Faculty Working Paper Series” was conducted on April 25, 2023. Dr. S. Maheswaran from the Department of Operations Management and Mr. D. I. J. Samaranayake from the Department of Management Studies made a presentation based on the title “Social as an Epiphenomenon of Economics! Experimenting Young People’s Social Enterprise Intention in a Developing Country”. The paper was reviewed by Dr. Ramila Usoof from the Department of Psychology, Faculty of Arts, University of Peradeniya. The event was graced by the Dean, Heads of the Departments, and Academic Staff members of the Faculty of Management. A brief abstract of the paper is given below:
In this paper, we make an attempt to understand the concepts of ‘social’ and ‘sociality’ in the context of social enterprise in a developing country through choice experiment. Between profit- oriented goals and social-oriented goals, there is a dire need to explore social enterprise intention among undergraduates. Thus, we considered undergraduates who are yet to engage with entrepreneurship, as the whole university system recently promotes undergraduates to be ‘Social Entrepreneurs [SEs]’. It is important to explore the intention of such SEs as they have the potential to improve economic outcomes while promoting societal well-being. Though this is merely a challenge amid the ongoing multifaced crisis as it builds pressure on such communities due to financial constraints. Thus, we aimed to observe whether undergraduates response constraints in a pro-social manner, given opportunities to prefer anti-social occupations. We conducted choice experiments for studying two anti-social behaviours; ‘tax evasion’ and ‘earning from shadow economy’ with a recurrence choice to optimize either the individual or societal well-being. The experiment used 240 undergraduates from the University of Peradeniya and consisted of hypothetical scenarios considering the dynamics of financial constraints. Findings revealed that the pressure of constraints reduces the respondent’s satisfaction with the occupation assigned and stimulates their engagement in anti-social occupations. Further, the respondents who disclosed lower ambitions enrolled significantly in anti-social occupations. In conclusion, the majority of the sample is motivated by anti-social occupations in response to financial constraints and promotes private gains. Thus, pro-social motivation among undergraduates needs to be reinforced in order to increase potential SEs in Sri Lanka.

Faculty of Management

University of Peradeniya
Sri Lanka.


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